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What is Local SEO Marketing?

If you are the owner or a manager of a business which relies on foot traffic to your store or practice, you may have encountered the term local SEO in the past. But what is local SEO exactly, who is it for and is it right for your business? Continue reading to learn what is

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A cartoon representation of the search engine optimisation process | Featured image for Is SEO Still Relevant in 2022 blog on Resurge Digital.

Is SEO Still Relevant in 2022

If you have had any experience with search engine optimisation as a business owner, operator or a key decision maker, and even as a digital marketing agency professional, you may have asked yourself questions like “Is SEO Still Relevant in 2022?” or “do you NEED SEO?” in the past. We often hear questions like these at

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Australian Domain Names – What is a ccTLD and .au vs .com.au Domains

Recently, auDA (the administrator of Australia’s ‘.au’ top level domain) has started offering a new country code top level domain for Australia. This has been raising questions from confused business owners asking us if it is ‘better’ than the ‘.com.au’ that we are used to, and if they should buy an ‘.au’ domain. What is

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Cartoon people discussing a technical concept. | Featured image for What is Backlinking Blog on Resurge Digital.

What is Backlinking?

If you are interested in digital marketing, and especially in search engine optimisation, you have probably already come across the term ‘backlink’ and are trying to find out more. Continue reading to learn more about what is backlinking, is backlinking still important, and how many backlinks do you need to rank a website effectively. Are

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A cartoon runner winning a race | Featured image for How to Outrank your Competition in Google blog on Resurge Digital.

How to Outrank Your Competition in Google Search

If you have found this article while searching the web, trying to find out how to outrank your competition in Google search, in this blog, we outline what it takes. Continue reading to find out more or get touch with us at Resurge Digital; we are a leading Brisbane digital marketing agency that can help

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A cartoon man engaging with social media. | Featured Image for Social Media Outsourcing Blog on Resurge Digital.

Social Media Outsourcing – What is It and Should You Use it?

Social media is becoming an essential aspect for many businesses, as it gives brands an avenue to connect with their target audience, learn what they want/need, and build a foundation of trust that they otherwise wouldn’t experience in person. Building a presence on any of these platforms takes time, dedication, and effort – meaning it’s

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Image of people discussing which social media platform to use | Featured Image for Facebook vs Instagram Marketing Blog on Resurge Digital.

Facebook vs Instagram Marketing: Which Platform is Right for You?

Given social medias immense popularity across the globe, it’s becoming even more enticing for brands to utilise these platforms for their marketing strategies and building brand reputation. Social media is the perfect place for brands and businesses to engage with their audience and form a basis of relationships, trust, and confidence.

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Social media and man on phone | Featured Image for Paid vs Organic Social Media Marketing Blog on Resurge Digital.

Paid vs Organic Social Media Marketing

Social media has given businesses and brands a platform to reach, nurture, and engage with their target audiences domestically, and all over the world. When a business utilises social media, it can generate brand awareness, sales, leads, and even revenue. Social media has evolved since it’s humble beginnings, becoming a dominant aspect in our everyday lives,

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How to Use Google Ad Extensions to Convert More Customers

So, what are Google Ad extensions? In a nutshell, ad extensions are a feature that provide additional business information with your ads, for example, pricing, phone numbers, store rating, relevant links, and so much more. Exactly as the name implies, they extend your ad. These additions of information add value to the user and have

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