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If you are interested in digital marketing, and especially in search engine optimisation, you have probably already come across the term ‘backlink’ and are trying to find out more. Continue reading to learn more about what is backlinking, is backlinking still important, and how many backlinks do you need to rank a website effectively. Are

If you have found this article while searching the web, trying to find out how to outrank your competition in Google search, in this blog, we outline what it takes. Continue reading to find out more or get touch with us at Resurge Digital; we are a leading Brisbane digital marketing agency that can help

Social media is becoming an essential aspect for many businesses, as it gives brands an avenue to connect with their target audience, learn what they want/need, and build a foundation of trust that they otherwise wouldn’t experience in person. Building a presence on any of these platforms takes time, dedication, and effort – meaning it’s

When it comes to social media marketing, you may feel paralysed with the available platforms to choose between. Having a dedicated business page on any platform is a great way for brands and their audience to connect and form a client-customer relationship, but when it comes to marketing, you need to be smart.

Given social medias immense popularity across the globe, it’s becoming even more enticing for brands to utilise these platforms for their marketing strategies and building brand reputation. Social media is the perfect place for brands and businesses to engage with their audience and form a basis of relationships, trust, and confidence.

Social media has given businesses and brands a platform to reach, nurture, and engage with their target audiences domestically, and all over the world. When a business utilises social media, it can generate brand awareness, sales, leads, and even revenue. Social media has evolved since it’s humble beginnings, becoming a dominant aspect in our everyday lives,

So, what are Google Ad extensions? In a nutshell, ad extensions are a feature that provide additional business information with your ads, for example, pricing, phone numbers, store rating, relevant links, and so much more. Exactly as the name implies, they extend your ad. These additions of information add value to the user and have

The construction industry is incredibly competitive, with many companies offering similar services. This is why it’s essential for construction companies to stay ahead of the competition, by properly utilising digital marketing techniques to gain visibility and climb the ranks of Google’s search results. In today’s article, we take a deep dive into digital marketing for

How to Choose the Best CMS Platform for Your Website A content management system (CMS) refers to a platform that allows users to create a website, typically (but not always), without extensive coding involved. It is used to publish and manage content and can be customised with various additional functionality depending on the services a

When it comes to digital marketing, there are plenty of acronyms thrown around that can be hard to understand – including SEO, SEM, CRM and EDM (not to be confused with the music style). In today’s blog, we take a look at SEM vs SEO, and why you should be using both if you want

Digital marketing is rapidly changing, but one tactic that’s always remained a critical element of an online business strategy is blogging. Though many people assume blog marketing is old hat, we find it’s one of the most crucial components of SEO, and one of the cheapest and most effective ways of ranking a business higher

Unlike paid ads, search engine optimisation is anything but straightforward. With the number of different strategies involved and constant competition, it’s easy to see why some people prefer to take shortcuts – especially when you factor in an ever-changing search algorithm. In today’s blog on ‘The difference between white hat and black hat SEO, we